Top Gear Korea Launches on KIX and KIX HD with Star Tour and Launch Party

Korean Star Yeon Jung-Hoon Appeared in Malaysia to Party with Fans

Hong Kong (January 21, 2013) - Celestial Tiger Entertainment (CTE), operator of the largest bouquet of pan-Asian channels dedicated to Asian entertainment, will be rolling out the second season of Top Gear Korea (TGK), the only Asian adaptation of the world's most popular motoring show, on KIX and KIX HD this January. To celebrate the launch of the second season of TGK, Yeon Jung-Hoon, famous Korean TV actor and celebrity racer appeared in Malaysia as a special guest at a KIX HD party. Surrounded by sexy racing ladies, Yeon played racing games and partied with fans.

Touted as the number one English HD channel in Malaysia**, KIX HD is an exciting high definition channel for Asia that combines the very best in action entertainment. Living up to its tagline, “Get into Action”, KIX HD showcases a wide array of heart-pumping, adrenaline-rushing action entertainment such as combat sports, action series, cutting-edge reality shows, and Hollywood and Asia’s most compelling action blockbusters.

Top Gear Korea, now in its second season on KIX and KIX HD, is the Korean adaptation of the multiple award-winning reality TV series by BBC. The show retains the core trademarks of the iconic motoring show with a unique Korean spin. Hosted by former professional racing driver Kim Jin-Pyo, car and bike enthusiast Cho Min-Ki and celebrity racing circuit member Yeon Jung-Hoon, viewers can expect informative car reviews, an all-action test track and exciting challenges; as well as Stig, the enigmatic character fondly associated with the series.

“KIX and KIX HD were built and calibrated for action. Viewers get to enjoy a high-octane blend of programs that are set to thrill every time you tune into these two channels. We are immensely pleased to have Top Gear Korea season 2 in KIX and KIX HD’s lineup and honoured to have Korean celebrity Yeon Jung-Hoon join us for the launch event. He is the epitome of the channel, having acted in numerous action dramas and now a host to an action-packed reality TV series,” said Betty Tsui, Vice President, Programming - KIX and Thrill, Celestial Tiger Entertainment.

To celebrate the launch of TGK Season 2 on KIX and KIX HD, Yeon Jung-Hoon made a special appearance at a media event and evening party at Vertigo Club in Kuala Lumpur. The actor will then head to Singapore followed by Hong Kong to conduct media interviews and attend promotional events.

Top Gear Korea Season 2 premieres on January 22nd, every Tuesday at 9PM on KIX and KIX HD. Season 2 will feature an impressive race between Cobra Helicopter and a Corvette ZR1, and a never-seen-before car football match between Korea and Japan, among other experiments that will push the boundaries.


(**Source: Nielsen Media Research Malaysia, May 1- Dec 31, 2012; channel ranks is based on average audience vs all English HD channels on Astro, Astro subscribers 4+)        


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Media enquiries

Pauline Poon

Celestial Tiger Entertainment

T: +852 2239 6131

E: pauline.poon@celestialtiger.com


About Celestial Tiger Entertainment

CELESTIAL TIGER ENTERTAINMENT (CTE) is a diversified media company dedicated to entertaining audiences in Asia and beyond. The company focuses on the operation of branded pay television channels, content creation and content distribution targeted at Asian consumers.

CTE operates a powerful bouquet of distinct pay television channels including: CELESTIAL MOVIES, the most broadly distributed 24-hour Chinese and Asian movies channel in the world; CELESTIAL CLASSIC MOVIES, the gateway to an unparalleled array of Chinese movie masterpieces; CELESTIAL MOVIES ON DEMAND, Celestial’s subscription Video On Demand service; KIX, the ultimate in action entertainment; Thrill, Asia's only horror and suspense movie channel; and KIX HD, featuring the best of action with a late-night dose of thrillers in high definition.

As one of Asia’s largest vertically integrated independent entertainment companies, CTE produces original content which complements its channels business. CTE is also the exclusive sales agent for Hollywood studio Lionsgate in Greater China and Southeast Asia, and represents Lionsgate’s television content and vast feature film library in Japan and Korea as well.

Headquartered in Hong Kong, CTE is a joint venture among Saban Capital Group, a leading private investment firm specializing in the media, entertainment and communications industries; Celestial Pictures, a major Asian entertainment company wholly-owned by Astro, the owner and operator of the leading DTH platform in Malaysia; and Lionsgate, the world’s largest independent filmed entertainment studio.