Celestial Tiger Entertainment Launches Celestial Classic Movies on Astro: Channel Will Reach Over 4.2 Million Households in Malaysia and Brunei

Hong Kong (29 October 2014) – Celestial Tiger Entertainment (CTE), the operator of the largest bouquet of pan-Asian channels dedicated to Asian entertainment, announced today that its classic Chinese movie channel, Celestial Classic Movies (CCM), will launch on Astro, Malaysia’s leading pay TV platform and Kristal Astro in Brunei in November.

CCM will be made available on Astro and NJOI, reaching 4.2 million households in Malaysia and Brunei. To serve this broader audience and to ensure that its content is relevant to the audience, CCM’s movies will include Bahasa Malaysia subtitles.

“We are very excited to partner with Astro to bring Celestial Classic Movies to audiences in Malaysia and Brunei. With this carriage, CCM is now in almost every country in Southeast Asia. Furthermore, we are glad that Astro agrees with us on the potential of CCM, particularly the vast line-up of Kung Fu movies, to reach beyond the Chinese segment and cater to a broader audience in Malaysia and Brunei,” said Ofanny Choi, Executive Vice President, TV Networks, Celestial Tiger Entertainment.

Choo Chi Han, Vice President of Chinese Customer Business, Astro said, “As one of Southeast Asia’s leading content and consumer companies, Astro has constantly evolved its content proposition for our growing customer base. Leveraging on the strength of our longstanding relationship with CTE, we are confident that CCM will resonate among our customers especially those who enjoys classics.  CCM will be available on our basic Family Pack starting on 16 Nov 2014.”

Launched in 2008, CCM presents Chinese movie masterpieces by tapping into the world-renowned and digitally-remastered Shaw Brothers Film Library as well as other Chinese movie libraries. CCM viewers will be able to enjoy timeless classics covering a wide variety of genres including Kung Fu and Huangmei Opera. Kung Fu movies featured will include iconic blockbusters such as The One-Armed Swordsman, The 36th Chamber of Shaolin, Come Drink With Me, and Blood Brothers.

In addition to Malaysia and Brunei, CCM is also carried in 10 other countries, making the Celestial branded channels, the most widely-distributed Chinese movie service in Asia Pacific. Besides CCM, Astro also carries CTE’s flagship channels Celestial Movies, Celestial Movies HD and KIX HD.

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Media Contact:

Pauline Poon

Celestial Tiger Entertainment

T: +852 2239 6131

E: pauline.poon@celestialtiger.com


About Celestial Tiger Entertainment

CELESTIAL TIGER ENTERTAINMENT (CTE) is a diversified media company dedicated to entertaining audiences in Asia and beyond. The company focuses on the operation of branded pay television channels, content creation and content distribution targeted at Asian consumers.

CTE operates a powerful bouquet of distinct pay television channels including: CELESTIAL MOVIES, the most widely distributed 24-hour Chinese movie channel in the world; CELESTIAL CLASSIC MOVIES, the gateway to an unparalleled array of Chinese movie masterpieces; cHK, a one-stop channel for cool, chic, and contemporary celebrity-powered Hong Kong entertainment; KIX, the ultimate destination for action entertainment; and THRILL, Asia's only horror and suspense movie channel.

As one of Asia's largest vertically integrated independent entertainment companies, CTE produces original content which complements its channels business. CTE is also the exclusive sales agent for Hollywood studio Lionsgate in Greater China and Southeast Asia, and represents Lionsgate’s television content and vast feature film library in Japan and Korea as well.

Headquartered in Hong Kong, CTE’s majority shareholders are Saban Capital Group, a leading private investment firm specializing in the media, entertainment and communications industries; Celestial Pictures, a major Asian entertainment company wholly-owned by Astro, the owner and operator of the leading DTH platform in Malaysia; and Lionsgate, the world’s largest independent filmed entertainment studio.

For more information, please visit www.celestialtiger.com.